The jewelry brand Tanishq opened its first retail showroom in the US. According to a LinkedIn post by Amrit Pal Singh, Business Head North America, Titan Company, the showroom has been conceptualised as contemporary while retaining the Indianness of Tanishq.
Singh said that the first one is always the hardest. I am so proud of the team and all the stakeholders who helped set up this store! Marketing, Digital and E-commerce Head Titan and Tanishq International Markets took to LinkedIn and wrote: From working together on identifying the opportunity, understanding the specific market needs to create the launch campaign, it has been a wonderful journey of taking Tanishq to the USA. A journey to cherish forever! The parent company of Tanishq, Titan Company, incorporated Titan International earlier this month. As per an exchange filing, the company was incorporated in Qatar for dealing in lifestyle products.