Cannabis brand Viola to launch Super Bowl LVII offering

Cannabis brand Viola to launch Super Bowl LVII offering

The NBA great Al Harrington has created Viola, a cannabis brand that is expanding its presence in the Arizona market. The company has created a limited-edition Super Bowl LVII offering that will be available for purchase as a gift with the purchase of its edibles, flower, and pre-rolls.

The launch event is set to take place on February 10th at Sol Flower, and will include local DJ's and a food truck, as well as elevated yoga at Sol Sun City the following day.

In honor of the Super Bowl champs, Viola has created two exclusive flavors: Eagle Berry and Chief Mango. These limited edition edibles will be gifted to select customers who purchase either two flower 8ths, four edibles or four pre-rolls. The company wants to enhance the Super Bowl experience for customers with its products and events.

Viola is able to expand its global presence to the United Kingdom, further strengthening its position as a global cannabis company. A company representative told Benzinga that the expansion to Arizona and the UK shows its commitment to providing high-quality cannabis products to a growing customer base.