With the announcement of Meta Verified, a monthly subscription service that lets users verify their accounts using a government ID and get a blue badge, Mark Zuckerberg took a page out of Elon Musk's playbook.
Meta Platforms is testing verified subscription services as part of its effort to help content creators grow and build communities. The service is scheduled to be launched next week.
Meta said the subscription will include a bundle for Instagram and Facebook and also includes extra protection against impersonation. It will be priced starting at $11.99 per month on the web or $14.99 a month on Apple's iOS and Android.
He said that this new feature is about increasing authenticity and security across our services. Meta Verified starts at $11.99 month on the web or $14.99 month on iOS. We will be in Australia and New Zealand this week and there will be more countries soon. Zuckerberg said that the social giant is planning to launch several new products that would empower creators to be more productive and creative, while cautioning about the cost associated with supporting the technology for a large user base.
Meta Verified will be rolled out in Australia and New Zealand this week, with gradual launches in other countries to follow.
Meta is now one of several social media apps that are looking to generate additional revenue streams.