Whittaker explains how AI is targeting companies

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Whittaker explains how AI is targeting companies

Why do so many companies are so obsessed with monetizing data of their users? Onstage of TechCrunch Disrupt 2023, Whittaker explained that AI is largely inseparable from Big Data and targeting industry perpetuated by Google and Meta, as well as less consumer-focused but equally prominent enterprise and defense firms.

Ironically, she pointed out that the data that underlies these systems is frequently organized and annotated by the very workers at whom it can be aimed.

It's a great use of AI, and doesn't that just disabuse us of all this negativity I've been throwing out onstage. s be clear. The economic incentives that drive the very expensive process of creating and deploying facial recognition technology would never let that be the only use.