Taylor Swift may have signed FTX endorsement deal, book claims

56
1
Taylor Swift may have signed FTX endorsement deal, book claims

Taylor Swift may have signed an endorsement deal with FTX, if not for Sam Bankman-Fried delaying the deal, per author Michael Lewis's latest book on the now-bankrupt cryptocurrency exchange.

Lewis wrote to a meeting.

They were waiting for Sam to sign it when he didn't, Lewis said.

Bankman-Fried spokeswoman Hillary Clinton declined to comment on the excerpt. Representatives for Swift declined to respond to a request for comment from Insider sent outside regular business hours.

Bankman-Fried and FTX were among the many celebrities who courted Swift for endorsements. Besides the pop star, Bankman-Fried landed former NFL quarterback Tom Brady and tennis star Naomi Osaka as brand ambassadors.

In April, lawyer Adam Moskowitz said on the podcast that Swift didn't take the deal because she was the only celebrity to have done her due diligence. Swift had asked FTX if they were dealing with unregistered securities, Moskowitz said.

Moskowitz, who is handling a class-action lawsuit against several FTX promoters, said on the podcast that Swift eventually pulled out of the deal.

In any case, Swift probably dodged a bullet when the deal fell through.

Bankman-Fried, 27, was charged in December 2022 with illegally funneling millions of dollars from FTX client funds into his trading firm, Alameda.

The trial against Bankman-Fried began on Tuesday. The embattled crypto entrepreneur faces seven charges, including securities fraud and money laundering.