Yoshinoya Holdings Co. has introduced an ostrich rice bowl as its latest exotic meat offering, emphasizing the nutritional benefits of ostrich meat, which is high in protein and low in fat and calories. This marks the company's move to expand beyond its traditional beef, pork, and chicken offerings, catering to customers looking for healthier and varied meal options.
The ostrich rice bowl, featuring thigh and fillet ostrich meat prepared in a roast beef style served on rice, is available at approximately 400 of Yoshinoya's cafe-style stores across the country. Priced at 1,683 yen, the dish has a limited quantity of 60,000 servings and will be offered until supplies last, encouraging customers to try this unique menu item. Yoshinoya's initiative to include ostrich meat in their menu reflects their commitment to innovation and providing customers with diverse and satisfying meal choices.
In addition to the ostrich rice bowl, Yoshinoya has ventured into selling cosmetics made from ostrich parts, highlighting the health and beauty benefits of ostrich-based extracts. These products, including skincare items containing ostrich oil that is believed to enhance the absorption of beauty ingredients, are available for purchase online through Speedia, Yoshinoya's subsidiary based in Ibaraki Prefecture. Yoshinoya's foray into ostrich-based cosmetics demonstrates their holistic approach to utilizing the properties of ostriches for both culinary and beauty-related purposes, showcasing their dedication to product innovation and diversification.