Kia is making a significant move in the Indian SUV market with the upcoming launch of the Kia Syros, which represents the company's latest addition as part of its Kia 2.0 strategy. Building upon the success of the Seltos and the introduction of flagship models like the EV9 electric SUV and the Carnival premium MPV, Kia has been solidifying its presence in India's upscale vehicle segment, leading up to the unveiling of the Kia Syros.
The Kia Syros stands out with its mythologically inspired name and a departure from traditional SUV styling, opting for a bold design language that includes features like an upright front windshield, chunky body-colored elements around the B-pillars, and a distinctive rear end with L-shaped LED tail lights. This model, previously speculated to be named "Clavis," has been undergoing testing and is set to be Kia's first mass-market release under its new strategy, emphasizing a blend of modern design and advanced technology targeted towards the tech-savvy consumers in the Indian market.
Kia is geared towards providing an exceptional driving experience with the Kia Syros by integrating industry-first connected features that cater to the preferences of modern buyers. While specific powertrain details are yet to be disclosed, Kia aims to offer a range of options, including internal combustion (ICE) and electric choices, to cater to the diverse needs of consumers. As Kia prepares to launch the Kia Syros in India, a preview video showcasing the SUV's design details is available on YouTube, offering enthusiasts a glimpse into the styling and features that this model will bring to the highly competitive SUV market.