Apple launches new Mac laptop, music subscription service

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Apple launches new Mac laptop, music subscription service

Oct 18 Reuters - Apple Inc launched an event on Monday designed around its Mac laptops and music, offering a new subscription level for its Apple Music service for $4.99 a month that uses its Siri voice assistant.

Bloomberg had said Apple plans to release two new MacBook Pro models with 14 inch and 16-inch screens. The Cupertino, California-based company introduced some new laptop models last year that for the first time had its Apple silicon chips, which it said would be phased in to the company's desktop and laptop lineup over the course of two years.

Before Monday, some Intel systems still relied on chips from Apple. The new chip, along with a general increase in Mac sales as employees and students stock up on innovative hardware to learn and work from home, led to a boom in Mac sales during the pandemic. Revenue rose 11% to $28.6 billion in fiscal 2020 from Apple, even as iPhone revenue declined 3%.

The anticipated Macbook Pro (Macbook Pro) is released weeks after Apple overhauled its iPhone, Apple Watch and iPad lineups.