The rupee continues to fall against the dollar and has added to the woes of consumer durables companies, which are left with no choice but to hike prices again. The industry is struggling with a trifecta of problems - high commodity costs, Covid-induced lockdowns in China, and a depreciating rupee that will push up the cost of imported components. Interest rates are going to go higher, increasing the cost of working capital for companies and raising the EMIs equated monthly instalments of customers who buy consumer goods by taking loans. Business Standard has always strived to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your support and constant feedback on how to improve our offering has made our resolve and commitment stronger. Even during the difficult times arising out of Covid 19 we continue to keep you informed and informed with credible news, authoritative views and incisive commentary on topical issues of relevance.
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