Domino's Pizza is reported to have left its tail between its legs seven years after opening its first store in Italy.
According to a Bloomberg news report, the last of the chain's 29 Italian stores has been shut down.
The company opened its first stores in Italy in 2015 with ambitious plans.
Italian CEO Alessandro Lazzaroni told Italian economics and finance news platform Money.it that it was planning to open 880 stores and control 2 per cent of the Italian pizza market by 2030.
Domino's chief executive Patrick Doyle said at the time that there was a lot of pizza but there is not a lot of delivered pizza.
According to a report to investors in 2021, the rise of delivery services such as Deliveroo, Just Eat and Glovo took away any advantage the American company thought it would have.
Many shops on Domino's Italian website were marked as permanently closed on Wednesday, while others did not appear to be accepting orders.
Domino's Pizza has over 18,500 stores in over 90 countries, with over 18,500 stores worldwide. The United Kingdom and Japan are the biggest stores outside of the United States.