HBO Max to launch $13.99 a month as competition intensifies

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HBO Max to launch $13.99 a month as competition intensifies

This is lower than Prime Video membership of $8.99 per month, plus taxes. HBO Max is normally priced at $13.99 a month.

Media companies are investing heavily in developing content and international expansion as COVID - 19 pandemic heats up competition among streaming services.

HBO Max, home of Emmy-winning 'Succession' - Drama - a drama about a dysfunctional family that runs a media empire, announced earlier this month that the service would be available in six additional countries on October 26 and 14 European territories next year.

AT&T is also preparing to secure a deal to combine its media content with Discovery and focus on its mainstay business of phone and internet service providers.