The Internet and Mobile Association of India IAMAI said that it will work with the government and industry to create 10 million microentrepreneurs by 2024. It said that IAMAI will help policy suggestions within the framework Microentrepreneur Digital Resilience and Maturity DReaM Program.
IAMAI recently released its report on Creating 10 Million Digitally Enabled Microentrepreneurs at the 16th India Digital Summit held on 11 January. The DReaM program framework includes policy suggestions, ideas, and initiatives that will accelerate the development of the program.
The company said that the development of 10 million digitally enabled microentrepreneurs was a priority.
The goal of the DReaM program is to create a viral growth path for individuals by linking them with an ecosystem of digital platforms.
More than 50 million people are employed by Own Account Enterprises or OAEs, which employ over 65 million people. It is a major part of the informal sector in India, according to the IAMAI report.
Microentrepreneurs associated with digital platforms were more resilient to the negative impact of the Covid-19 epidemic than others, as platforms took various initiatives during shutdown to support small businesses, according to the report.