A kid goat with extraordinarily long ears has become a media star in Pakistan, with its owner claiming a world record that may or may not exist.
Simba is living a pampered existence in Karachi, where he was born last month with ears that were strikingly long and have grown to 54 centimetres.
Breeder Mohammad Hasan Narejo says he approached Guinness World Records to see if his charge can be included as the Greatest Of All Time, although a category for the longest-eared goat does not currently appear on the organisation's website.
Within 10 to 12 days of his birth he had already appeared in all national and international media and won a beauty contest, a proud Mr Narejo said.
Simba's ears are so long that Mr Narejo has to fold them over his back to stop the little bleater from standing on them.
He has also designed a harness so that Simba can carry the long lugholes around his neck.
Mr Narejo is wary of the attention Simba has attracted - including from rival breeders - and has resorted to prayer and tradition to try to fend off any ill will.
Mr Narejo said that we recite Koranic verses and blow on him to cast away the evil eye.
Following a long tradition that we inherited from our elders, we have fastened a black thread around him that is fortified with Koranic verses. As a stud, Mr Narejo plans to raise Simba to promote the image of Pakistan as a top goat-breed nation.
Simba's name must be used in the whole world, he said.