McDonald's is going to release a Happy Meal-like menu item for adults in October.
According to a press release, the limited-edition adult meal, the Cactus Plant Flea Market Box, will be added to restaurant menus nationwide starting on October 3, and will be available while supplies last.
The box that will hold the special adult meal, which trades McDonald's signature red for a vibrant green, blue and orange, was designed by the company.
The collectible figurines are modeled after McDonald's iconic characters, including Birdie, the Hamburglar and Grimace.
In a statement, Tariq Hassan, chief marketing and customer experience officer at McDonald's USA, said that we're taking one of the most nostalgic McDonald's experiences and repackaging it in a new way that's hyper-relevant for our adult fans.
He went on to say that McDonald s believes that its partnership with Cactus Plant Flea Market will help the fast food chain reignite a new generation's love of McDonald's food and branding.
McDonald s and Cactus Plant Flea Market are also launching a limited line of merchandise on cpfmmcdonalds.com, which will be released on October 3 at 11 a.m. EST.
McDonald s Accelerating the Arches Growth Strategy campaign is a part of this latest push, according to McDonald's.