Most people who plan on going to a wedding say they are willing to go all out financially after a year of being held back because of the pandemic, according to a study.
The 2021 Guest Optimism Study, published by The Knot, showed that 90% of wedding guests are willing to spend more than they normally would spend in an hour.
The study found that around 50% are willing to spend lavishly on a gift for the couple, around 46% on their own outfits and about 43% on dinner and drinks before or after the wedding. Another roughly two-thirds of said they would not mind adding a mini vacation to their wedding party.
The Knot conducted its 2021 Guest Optimism Study using more than 500 respondents from the general population planing on attending at least one wedding for the remainder of 2021.
Maxwell Cooper, editor-in chief of The Knot, said the results suggest a positive shift in the mindset of attending events, as couples and guests make up for lost time after over a year spent isolating from loved ones.
Positivity and readiness are clear in the general sentiment around the upcoming wedding season as guests notice they are excited to party and let loose. Couples and guests are ready to make memories again — spending no expense along the way, as many guests note they plan to extend destination wedding celebrations into minivacations and spend more on gifts and attire for the special occasion.