WPP says clients spend more on digital media than expected
... reputation. The UK Group has upgraded its full-year outlook to growth of 9 - 10%, with a headline operating margin towards the upper end of the range of 13.5%-140%. Its quarterly performance mirrors that of its peers, with Omnicom, IPG and France's Publicis beating strong forecasts in July. The recovery at WPP, owner of Ogilvy, Grey and GroupM, comes after CEO Mark Read sought to combine the group's new and digital capabilities with its digital work, a New Approach that was demanded by clients. ...
Updated: 08/05/2021
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