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TikTok's Pink Sauce To be released this month

18.08.2022

TikTok's notorious pink sauce may be coming to a store near you.

Dave's Gourmet announced on Wednesday it has partnered with Chef Pii, the TikToker behind the brightly colored mystery sauce that gripped the internet last month.

The partnership came about a month after the sauce went viral. At the time, many TikTok users questioned the safety of the product, which Chef Pii was selling for $20 a bottle.

The mystery sauce, which appears to range from an opaque blush to a vibrant fuchsia, inspired memes and raised food safety concerns among TikTok users. There were some people who pointed out the apparent differences in color. Others questioned Chef Pii's quality control and noted that the nutritional information on every bottle is inconsistent.

Last month, Chef Pii said she was confident that she would bounce back from the criticism and called her product the Beyonc of those sauces. "I can't prevent someone from taking a certain action," she said in an interview. I can only choose how I respond to it because I did create something freakin amazing. I made a few mistakes. We're coming back from it, and we're going to grow from there. Dave's Gourmet, which is responsible for making the sauce on a commercial scale, said in a news release that it changed a few ingredients to make the sauce less complicated, dairy-free, and clean of any preservatives, artificial colors or flavors. President David Neuman said in a statement that the public will receive a shelf-stable version of the sensational sauce than Chef Pii envisioned in her Miami kitchen.

Neuman said that the company was happy to reach out to a talented foodie who had not had any experience with commercial production of sauces, and that they would help bring her Pink Sauce to the market. He said that production is planned for the fall and that people could expect the sauce on e-commerce platforms, restaurants and major food retailers shelves in the U.S. and abroad.

The news release said Chef Pii will continue to drive the social media aspects of the business and will participate in all major steps of commercial production.