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TPCO Holding Corp launches Cruisers, a new cannabis brand

22.03.2023

TPCO Holding Corp., GRAM GRAMF, which is doing business as The Parent Company, announced Wednesday the launch of Cruisers, a new cannabis brand.

Cruisers combines the existing brands of the California-based company - Fun Uncle and DELI - streamlining the products into a single consumer-centric destination.

The cannabis brand is statewide in California on March 22, with prime availability in all Parent Company-owned retail locations.

Cruisers offers budget pricing on various cannabis products in all key categories, including best-selling distillate and live resin vapes, whole flower, gummies and prerolls, including the debut of Cruisers' new infused prerolls.

Infused prerolls will be available in 1 g single and the highly popular 5 pk mini formats.

According to BDSA data, Cruisers' new vape products use the same unique formulas and flavors that made Fun Uncle the 1 selling value of $20- $30 vape in California. Other products offered at the brand's launch include Cruisers' 1 g Infused single prerolls featuring high-THC distillate and a kief coating in flavors like Blueberry Cookies, Strawberry Gelato and Maui Wowie.

I am thrilled to announce the launch of Cruisers. Cruisers will continue to feature Cruisers by combining Fun Uncle and DELI, which are two of our most beloved and disruptive brands.

At a competitive value price point, there are high-quality products. In our retail locations, Cruisers will be the best-priced offering in every category it plays in, said Troy Datcher, CEO and chairman of the board at The Parent Company. Fun Uncle Cruisers Vapes inspired the brand name, which quickly became the 1 selling vape in the value segment. We are committed to serving our customers' most essential needs through innovative and consistent brands, as we continue to prioritize building our portfolio of top-tier brands. Datcher was one of the speakers at the Benzinga Cannabis Capital Conference last year, which returns to Miami Beach this April.

On March 24th, the Company will host All Fun Fridays in-store activations in Caliva San Jose, Varda Pasadena, Calma WeHo and Coastal Santa Barbara to celebrate the launch of Cruisers.

This is the place where money is raised, M&A starts, and companies meet key partners. On April 11 - 12 at Fontainebleau Miami Beach Hotel in Florida, join us at the Fontainebleau Miami Beach Hotel.