Shark Tank India: Hair Originals raises 60 L for its product platform

New Delhi India January 18 ANI ATK Founded by IITian Jitendra Sharma, 'Hair Originals' expansion in pan India was throttled after receiving funding in a business reality series, 'Shark Tank India'.

The hair extension and wigs platform raised 60 L at the show from 3 Sharks Ashneer Grover MD and Co-Founder of BharatPe, Anupam Mittal Founder CEO of People Group and Peyush Bansal Founder CEO of Lenskart.com. All 5 sharks showed interest in investing in the brand at the show. There are ongoing discussions on personal capacity from the sharks and other investors after this raise. Hair Originals deals in hair extensions and wigs made from ethically acquired, real human hair, which empowers women from tier 2 tier 3 cities who work in this segment. Their diamond-quality hair extensions have made it to many international events, the latest being the World Hair Congress in France.

Hair Originals launched a b2b platform in 2019 and is now working on its direct to consumer D 2 C platform to allow consumers to purchase quality products cutting the middleman, resulting in a lower cost. The funding will be deployed for an AI integration that can support AR VR capabilities and provide a real-time trial experience. Hair Originals has just closed a pre-seed round and is closing a Pre-Series A round for accelerated growth and market presence.

After graduating from IIT, I worked in more than 40 countries and encountered many female colleagues in multiple countries who boasted about the exquisite quality of hair in India, according to Jitendra Sharma, CEO Founder, Jitendra Sharma. I soon realized that the Human Hair Extension wig segment is a huge global market with India being the only ethical source in the world. After putting up a well researched and scientifically backed manufacturing process, we developed a line of premium finished products. He further mentioned that We participated in the Biggest Hair expo Hair World Congress in Paris in which our products were appreciated by France's biggest hairstylist Eric Maurice for their quality and were positioned in the luxury segment. Eric Maurice became the brand ambassador after being the official stylist of renowned personalities such as Ivanka Trump, Ricky martin, etc. Our focus this quarter will be to improve our tech capabilities and product additions with all the love and support from customers and investors.

Hair Originals exports to more than 22 countries, to top luxury salons in the US, Europe and Africa. With the launch of its D 2 C platform in India, it will disrupt the market by providing 100% Natural Hair Extension made from virgin Indian remy scalp sourced hair at affordable prices along with free salon installation through their partner salons across India. In the next 2 to 2.5 years Hair Originals hopes to achieve 100 Cr ARR with a loyal consumer base both in Pan India and globally.