Valtteri Halve, head of product offerings at Finnair, said that on-board and pre-order shopping has become a less important service for our customers.
Halve reminded the airline almost three years ago of its decision to suspend in-flight sales on its flights within the EU. The decision was intended to reduce overall weight and therefore fuel consumption of aircraft.
He added that it is time to take the next step. Food and beverage sales on flights will continue, of course. Finnair has a clearance campaign that will give customers the chance to purchase products on-board or pre-order items at discounted prices. On all flights with a duration of more than two hours, pre-orders are available, while in-flight shopping is available to customers on long-haul flights and flights to the Canary Islands, Dubai, Egypt, Iceland, Israel, Switzerland, Turkey and the United Kingdom.