From iPads to MacBooks
Following the successful launch of OLED displays in the new iPad Pro models, Apple is reportedly setting its sights on bringing the technology to its MacBook Pro line in the coming years. According to a report by market research firm OMDIA, Apple is expected to introduce MacBook Pros with OLED displays by 2026. This move aligns with the projected 37% growth in demand for OLED displays in mobile devices from 2023 to 2031.
The appeal of OLED displays lies in their superior image quality compared to LCD and LED counterparts. Each pixel on an OLED display illuminates independently, resulting in superior contrast, faster response times, wider viewing angles, and greater design flexibility. These advantages have already prompted tech giants like Samsung, LG, Lenovo, HP, Dell, and ASUS to incorporate OLED displays across their product portfolios.
Apple's anticipated MacBook Pro models will likely feature 13.6-inch and 15.3-inch OLED display options, replacing the current generation's mini-LED displays. While mini-LED technology offers significant improvements over traditional LED displays, it still falls short of the capabilities of OLED. OMDIA's report suggests that Samsung Display will be the primary supplier for these OLED panels, utilizing their newly built oxide backplane Gen 8.6 flexible OLED fab.
The OLED expansion is also expected to reach the MacBook Air line, albeit with a 60Hz refresh rate compared to the 120Hz refresh rate on the Pro models. BOE is speculated to be the display supplier for the MacBook Air OLED, as Samsung's Gen 8.6 fab capacity is primarily dedicated to the Pro models. Additionally, rumors suggest that the iPad Mini and iPad Air may also receive OLED screens in the future.
This strategic shift towards OLED displays signifies Apple's commitment to delivering cutting-edge display technology across its product portfolio. With its superior image quality and design flexibility, OLED promises to enhance the user experience for both professional and casual users alike. As Apple continues to refine and implement this technology, we can expect even more innovative and immersive experiences in the years to come.