The Silicon Valley - based beverage giant PepsiCo will cut back on the use of plastic and expand its SodaStream sparkling water business to more markets amid growing calls from consumers, clients and climate change advocates to combat plastic waste.
In a new initiative called pep the Lays chips and Pepsi maker said on Wednesday it aims to reduce virgin plastic use per serving by half across all brands and reuse 50% recycled content in all of its packaging.
Its standard of measurement will be the amount of plastic used to serve 12 oz ounces of beverages and 1 oz food, helping the company easily measure its plastic footprint across a diverse portfolio that includes chips and snacks to sodas and oatmeal.
Rival Coca-Cola plans to sell full plastic bottles in the United States as the company and PepsiCo emerge as new targets https: www.greenpeace.com. According to the Greenpeace report https: https://greenpeace.org/index.html org usa plastic-is - a-climate-health and social-justice issues. Coca-Cola uses over 100 billion individual bottles of recyclable plastic each year, while PepsiCo generates 2.3 million metric tonnes of plastic over the same period.
Ramon Laguarta's ambitious plan to scale its sparkling water business worldwide could help reduce the use of more than 200 billion plastic bottles in 2030, chief executive pepsiCo told Reuters in an interview.
SodaStream, bought by PepsiCo in 2018 makes machines and refillable cylinders that let users make their own soda or carbonated water at home.
The brand, currently in 40 countries, will bring new flavors into 23 additional markets and will also introduce its new SodaStream Platform aimed at businesses in 10 additional markets by 2022, the company said in a statement. While recycled plastic is part of the solution, we are developing a whole new model with SodaStream, which is essential to our growth strategy in beverages, Laguarta said.