Drippy Enterprises has launched its first line of cannabis-infused beverages in California.
The creators explain that this high-minded soda was conceived for OGs and is not a soccer mom seltzer. Drippy is crafted to the highest quality, with distinctive flavors and celebrated for its heavy-hitting psychoactive effects. All products are made of 100% natural ingredients.
As legacy cannabis consumers, our team saw that the emerging brands in the category of 'drinkables were overlooking the legacy cannabis market, but instead they pandered to a new consumer looking for low dose, non-alcoholic social beverages, founding member Michael Thale told Benzinga. We were the team to make a drink for consumers like us. Two years later, we are excited to share with California a cannabis-infused soda that will surely elevate any occasion, after multiple iterations of R&D and flavor development. Drippy has also launched a Web 3 home that will grow into a cannabis retail delivery program in California in the future. This platform will also be used for live performances, educational sessions, integrated Twitter spaces, token-gated merchandise drops and more.
The company gives customers the ability to vote on innovations such as flavor, package design and IRL experiences, because of the fact that Drippy is tapped into the cannabis culture.
The Drippy High Club NFT program was launched by the brand. Members have already participated in exclusive events including a tasting experience by an award-winning chef who paired all three soda flavors with tasting dishes since it kicked off. The holders of the High Club NFT received special access to the 2022 Summer X Games. Many more unique experiences are planned for the months and years to come.
Drippy has launched a series of VR and AR experiences on Instagram and WhatsApp.